Measure J - City of Capitola transient occupancy tax

To help fund youth programs, protect parks, beaches and open space, and support local businesses, shall a special tax measure paid only by hotel and short-term rental guests be approved increasing transient occupancy taxes from 10% to 12% until ended by voters, providing approximately $310,000 annually, and allocating dedicated portions to youth and early childhood programs, and local business groups for marketing and community improvements, and the balance to fund core City functions?

• Argument For Measure J
• No Argument Against Measure J was filed
• No impartial analysis of Measure J was filed
• Full text of Measure J
• Capitola TOT resolution
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